Design, Comunicação e Marketing

DESIGN, COMMUNICATION & MARKETING

The Design, Communication & Marketing Services unit of CASBI Group helps our ccustomers discover, understand and explore their intrinsic characteristics and values - their identity - in order to reach, or even surpass, their commercial and strategic objectives. The concepts we develop serve as a backdrop for everything, and it is through these concepts that we find the most appealing, simple and effective way to communicate the essence of each customer's image to their constituency.

Design

We work three main areas in terms of Design, namely Graphic Design (2D), Industrial Design (3D) and Interactive Design;

  • 2D - SIGNATURES; LOGOS; BROCHURES; CATALOGUES; LEAFLETS; NEWSLETTERS; ACCOUNT & REPORTS; MAILLINGS; PRESS ADS...
  • 3D - STANDS; EXHIBITORS; PACKAGING; INDOOR SIGNAGE; OUTDOOR SIGNAGE...
  • INTERACTIVE - WEBSITES; MICROSITES; BANNERS; E-NEWSLETTERS; MULTIMEDIA APPLICATIONS; POWERPOINT PRESENTATIONS...

Enterprise, Communication & Marketing

In terms of Communication & Marketing we work the following areas;

  • ENTERPRISE COMMUNICATION AND MARKETING
  • MARKET STUDIES AND BUSINESS ANALYSIS
  • COMMUNICATION AND MARKETING STRATEGY DEFINITION
  • COMMUNICATION AND MARKETING PLAN DEVELOPMENT AND IMPLEMENTATION
  • PRESS ASSESSORSHIP AND MEDIA RELATIONS
  • MEDIA PLANNING AND PURCHASE
  • MEDIA INTEGRATED CAMPAIGN DEVELOPMENT AND IMPLEMENTATION
  • VIDEO & AUDIO PRODUCTION

Entertainment & Events

Conception and Organization of:

  • ENTERPRISES, NEW PRODUCTS AND SERVICES LAUNCHING
  • SEMINARS, CONGRESSES, MEETINGS AND SPECIAL EVENTS
  • PROMOTIONAL, INSTITUTIONAL AND BRAND ACTIVITIES
  • SPORTS AND ENTERTAINMENT EVENTS

POLITICAL AND ELECTORAL COMMUNICATION AND MARKETING

Generally speaking our Political and Electoral Communication & Marketing sub-unit provide a global service which goes from the conception and organization of the electoral campaign to the candidate communication and image management, and finally to the establishment of privileged contacts and relations with the Media.

  • SOCIO-POLITICAL DIAGNOSIS PREPARATION, CONTROL AND ANALISYS
  • OPINION POLL CONCEPTION, ANALYSIS, INTERPRETATION AND COMMUNICATION
  • CAMPAIGN GLOBAL STRATEGY DEVELOPMENT AND IMPLEMENTATION
  • TARGET AND MESSAGE IDENTIFICATION
  • COMMUNICATION AND MARKETING TECHNIQUES AND SUPPORTS;
  • PRESS ASSESSORSHIP AND MEDIA RELATIONS
  • CANDIDATE/POLITICIAN GLOBAL IMAGE MANAGEMENT
  • OVERALL ANALYSIS AND INTERPRETATION OF RESULTS
  • VIDEO & AUDIO PRODUCTION

Public Affairs and Government Relations

Crisis Management